AD AUTHORIZATION on TikTok - how to enable it?

TikTok has become one of the most popular social media platforms, with millions of users across the globe. With such a large user base, it's no wonder that brands and businesses are turning to TikTok to promote their products and services. However, in order to ensure that the advertising content on TikTok meets certain standards, the platform has introduced a feature called ad authorization. In this article, we will explore how to enable ad authorization on TikTok.

To enable ad authorization on TikTok, you need to follow a few simple steps. First, open the TikTok app and navigate to the video you want to enable ad authorization for. Tap the three dots on the bottom right corner of the screen to access additional settings. From the options that appear, select "Add Settings."

In the Add Settings menu, you will find the option for ad authorization. Toggle the switch to enable ad authorization for the selected video. By enabling ad authorization, you are allowing the video to be promoted and used in ads by brands or other individuals.

Next, you will have the option to select the duration of the ad authorization. You can choose from a period of 7 days, 30 days, 60 days, or 365 days. This allows you to control how long your video can be used in ads on the platform.

After selecting the duration, you need to authorize the ad by tapping the appropriate button. Once you do this, you will be presented with a TikTok campaign code. To generate the code, simply tap the "Generate" button.

At this point, the code will be in a pending state. You can save your changes and wait until the video code is ready. Once your post is created, the code will become active. From here, you can manage the code by copying or deleting it as necessary.

It's important to note that enabling ad authorization on TikTok does not guarantee that your video will be used in ads. Your video will still undergo a review process to ensure compliance with TikTok's advertising policies.

To utilize your video as an ad with promote or spark ads, ad authorization must be turned on. Additionally, you can also link your TikTok account to TikTok Ads Manager to have better control over your ad campaigns.

In conclusion, ad authorization on TikTok is a valuable feature that allows users to have greater control over the use of their videos in ads. By following the steps outlined above, you can enable ad authorization on your TikTok videos and ensure that they meet the platform's advertising policies. To learn more about this feature, be sure to explore the settings in your TikTok app.

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